Keyword Research Tool Review. Do You Really Need One?
Why Research Keywords?
Keyword, SEO, Ranking…what does it all mean?
For those who are new to internet online marketing, all those terms relate to getting your website to the first page of search engines like Google and Bing.
Like this example using my website’s specific keywords, my site comes out as the first results out of 6,670,000 competitors with the same keywords.
An important reason why we would use the best keyword research tool is to find words or phrases that are known to be popular terms that people use to search for something.
The more people search a topic the more visits you may get to your website.
There are ongoing discussions between online marketers whether keyword research tools are worth using versus those that believe there is no other way to create your blogs and get them to the first page of the search engines.
You will find other ways that can help find popular terms and competition that rank well but I feel it never hurts to use all available tools to research a topic.
That said, I am going to review the keyword research tool that I use so you can decide if it is worth using for your online marketing business.
The tool I use is called Jaaxy and I get to use it for free as part of my membership to web-hosting, training, and member support platform where I am a paying member. You can try that platform for free here.
- My Rating
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Did you know that there are over 500 Million keyword searches every day? How can you expect to sift through the billions of keyword phrases being used throughout the internet?
Having a tool like Jaaxy can help to pinpoint how much traffic a keyword can send to your site. Using data from Google, Bing, and Yahoo comprises over 99% of searches online so you know that you are getting the best keyword search metrics available.
Once you decide on your niche and domain name, Jaaxy can help you find low competition keywords related to your topic. If you are an independent affiliate marketer it is hard to compete against large companies that have thousands of staff writing blogs every day. That is where Jaaxy can find keyword topics that are considered too low for large companies to spend their time on. You can swoop in and take all the traffic for those low competition keywords to your website.
Jaaxy will save you hours researching keywords compared to other methods so you can focus on affiliate marketing business. It has an efficient keyword management system to build topic lists so you can follow your saved keyword list as you write your blog content.
How To Find Your Keywords
Finding your choice keywords have never been so easy.
In Jaaxy all you do is type in your keyword(s) and click the Find Keywords button.
You will get a list of 20 keywords. The first result is the actual analysis for the exact keyword(s) you chose.
Following your result, you will see 19 other popular keyword options with their analysis outcome.
The main screen for keyword search has 7 columns.
- Keyword: A phrase that users type into search engines to find what they are looking for.
- Avg: The average number of searches that the keyword receives per month.
- Traffic: Visits to your website if you achieve first page rankings in the Search Engines.
- QSR: Quoted Search Results, the number of competing websites ranked in Google for this exact keyword.
- KQI: Keyword Quality Indicator, Green is great, Yellow is OK, Red is Poor.
- SEO: A score based on traffic and competition, the higher the score, the more likely you will rank for this keyword on the first page. (Scale of 1 -100, higher =better).
- Domains: Availability of domains (.com, .net, .org, Find more if all those 3 are already taken) that are related to the keyword.
Finding Low Hanging Fruit
Low hanging fruit!?
What does that mean?
It is a term that essentially means that keyword has low competition.
Like a fruit tree, you will find some fruit (keywords) just hanging too low for most of the large competitive websites to bother with.
The low hanging fruit tends to be less popular and with less traffic.
So why should you care about ranking for keywords that get little traffic?
The strategy behind this approach is to help new websites get ranked on the first page of search engines quickly for these low hanging keywords.
Although these keywords get little traffic you need to remember that each keyword added to your website has a cumulative effect.
The following example shows 3 results with a QSR lower than 100, which is Great! They also have an SEO score close to 100…Awesome.
The only thing to note is when you see an Avg and Traffic score less than (<) 10 then it may not be worthwhile to use that as a keyword.
The other point to make is that long keyword phrases also have a number of shorter keywords within them.
You could search keywords related to this post like “keyword research tool for free”.
This phrase includes keywords like
- keyword research
- keyword research tool
- research tool for free
- keyword research free
Take the example image above of “cheap dirt bikes for kids”.
Now if I were to search with the term in the example image below
We still have a decent QSR and SEO results. So you can see that your longtail (original) keyword of “how to buy dirt bikes for kids” will rank in other ways than what is shown for the specific terms.
So that means the estimated traffic for that particular keyword is technically not accurate. You may actually get 2, 3, 10 times more traffic then what is shown in the traffic column.
To me, the numbers are merely a guide to gives a good idea of whether the keywords are worthwhile but I do not get too caught up with the actual numbers.
I generally aim for a low QSR and a high SEO and go with it. The main factor that will help with your ranking is still your content.
Having great helpful content will still be the best way to get your website ranked on Google, Bing, and Yahoo.
How to Find Similar Keywords
When you do a general keyword search you get the 7 column results within the main part of the page.
You also get another column on the far right that has related keywords to your search query.
This related list can help you dig deeper if you feel the main results are not meeting your needs.
If we take the example of “dirt bikes for kids” keyword. You will find a related result of “buy dirt bikes for kids” that may rank better. All you need to do is click on it to see that keyword analysis.
In this case, the suggested related keyword does not have the best-ranking analysis but some other results show strong promise “razor dirt bikes for kids”, “cheap dirt bikes for kids” (low QSR and high SEO) and may actually make a decent domain name (we’ll talk about domain searches further down)
Find Your Niche
Researching your preferred niche has never gotten any easier with Jaaxy features that include “Alphabet Soup”, “Brainstorm”, “Affiliate Programs”.
The “Alphabet Soup” feature will provide you with hundreds of amazing keywords for each search that you can then use for search engine optimization (SEO) and pay per click (PPC) campaigns.
The”Brainstorm” feature allows you to see the hottest trends so you can pick the top trending niche topics.
When going through the “Affiliate Programs” feature you get to search through over 15,000 affiliate programs to help monetize your niche site.
Why rely only on one affiliate program like Amazon when you can analyze and choose from thousands.
How To Use Alphabet Soup
If you still have doubts about your keyword then you can always use the “Alphabet Soup”.
Using the alphabet soup technique can be very helpful in finding a topic list for your niche.
You can use this technique by typing your niche keyword in Google then adding the letter “a” as a second word to see the Google suggestions that come with your keyword followed by a word starting with the letter “a”.
As you can see adding the letter “a” after my keyword gave me an interesting list of topics that other people have searched with your keyword included.
Once you look at the list above you can choose the ones you feel may be relevant to your niche site. In my case, I would probably choose terms that many people may search in America over those related to Australia.
Remember these are the top searches for your keyword followed by a third word only starting with the letter “a”.
We still have the whole alphabet to go through. This process is effective but can be very time- consuming.
That is where Jaaxy puts the whole process in 1 click!
Here is an example searching “dirt bikes” with the letter “a”. Not only does the alphabet soup technique show the word starting with the letter “a” after the term but also shows the word within the keywords for better, more comprehensive results.
You can move the slider to view the results for every letter in the alphabet. Here is an example for “d”.
The “Alphabet Soup” technique is one of the best tools to write up a breakout list of topics for your niche site. There is no reason to get writer’s block using this technique and it will save you soooo much time doing the research so you can concentrate on writing your content.
Using The Brainstorming Feature
The “Brainstorm” feature is fully integrated throughout Jaaxy keyword search feature.
I find this feature works best by saving “brainstorm” topics right from the “Alphabet Soup” research.
You may have noticed the “Brainstorm” column within Alphabet Soup.
In the Brainstorm column, you can choose which results you would like to “Add” to the Brainstorm list.
You can access the added results from the Brainstorm list right from the main “Keyword” search section in Jaaxy.
Let’s say I decided to add “buy a dirt bike” and “dirt bike accessories” to the brainstorm list of potential topics to write about.
I can then go back to the keyword search analysis page and view that list within the right column.
All you need to do is click on one of your Brainstorm topics to do keyword research on that topic. As you can see “buy a dirt bike” have some pretty good ranking opportunities. The QSR (lower=better) and SEO (closer to 100 = better) for “buy used dirt bikes” are awesome!
Finding Affiliate Programs
In most cases, you will have a niche website in hopes to make money from your online business. One of the easiest ways to monetize your site is by using affiliate programs.
Jaaxy has the feature to find affiliate programs specific to your niche or your niche keywords.
Type in your keyword, click on find keywords, choose an affiliate platform from the choice of 4 main affiliate agencies available. In the example below I searched for affiliate programs related to “dirt bikes” and chose the “Commission Junction” affiliate platform possible affiliates for dirt bikes.
You will get many results for companies that offer affiliate commissions for your niche. All you have to do is review the list that you feel best matches your niche and see if the amount of commission they payout is what you would expect for the amount of work you need to do.
Once you have chosen an affiliate program that meets all of your criteria you can then click on the far right column to sign-in or create a Commission Junction account and search for the company that is listed, such as “Mega Motor Madness”.
If Commission Junction does not have any affiliate programs that will pay you enough commissions or the companies don’t align with your niche then you can always check out the other 3 affiliate platforms, Link Share, Digital River, and ClickBank.
Although this site is mainly focused on affiliate marketing to make money online it really isn’t the only way to make money. You can always consider creating your own product whether an actual physical product to sell or a digital product that you can sell on sites like Amazon or ClickBank. Be sure to check back to this site often to learn more about making money online.
A tool like Jaaxy can also help identify how much competition is found with any given keyword. Knowing your competition will surely give you a competitive lead over websites within the same niche.
Through competition analysis, Jaaxy determines what “ranking factors” are assisting your competition with their rankings.
Using the “Search Analysis” feature can really help you understand what your competition is doing right. The “Search Analysis” will show the top ten search results for any keyword search. Then you can view the meta tags, keyword density, Alexa rank, content, and backlink insights.
Jaaxy doesn’t just analyze Google’s ranking factors, it also looks at Bing and Yahoo so you get to analyze what is needed to rank your keywords that covers over 99% of all search engine results.
How to use Jaaxy search analysis
You can analyze how you compare to your competition rank in the 3 main search engines (Google, Bing, Yahoo).
Determine ranking factors
Using Jaaxy and it’s “Search Analysis” feature you not only see where the competition rank for your keywords but also get a break down of that competitors to post ranked for that keyword.
The search analysis feature also shows:
- Word Count
- Links On Site
- Back Links
- Alexa Rank
These are all determinants that can affect a website’s ranking. Seeing what your competitor is doing to be within the top ten results can help you understand what you need to do to your site so you can get on the first page of search engines search results.
Where Are You Ranked?
Now that you know where your competition is by using the “Search Analysis” you can now check where your site ranks amongst the billions of other websites.
In less than 2 seconds you can search your website’s ranking for a keyword across the big three search engines, being Google, Bing, and Yahoo.
You can automate your ranking monitoring. Choose from daily, twice weekly, weekly, Bi-weekly, and Monthly.
As your site goes up or down, (hopefully always up) you will get notified. The notifications will help you master your SEO by comparing your past ranking trends and tweak changes on the go!
Not only can you monitor your ranking, but you can also monitor your competition’s ranking. See why yours may go up or down, but also see why your competition is changing. Knowing competitors successes and difficulties will give you a complete picture of the ranking trends to keep up to speed with the ever-changing internet movement.
Want to know which of your SEO tactics are working or hurting your site then you can pinpoint exactly where you made changes to correct or replicate to ensure your site continues to move up the search engine rankings.
How to Use Jaaxy Site Ranking
I love this function of the tool but beware not to waste too much of your valuable creating content time checking out your site rank.
Once you are in the Site Rank page you can simply type in the keyword and choose for which domain, click search.
Site Rank will show results if your keyword and niche site are within the first page of Google, Bing, or Yahoo.
Here I am searching a longtail keyword “start a tattoo shop from home” on one of my other sites. It is ranked #3 on Google, #1 on Bing and Yahoo
You can try different variations of keywords for the same site. In the next example, I used the keyword phrase “how to start a tattoo shop at home”. This time I am looking at the ranking within the Yahoo search results. I actually ranked in the #1 and #3 spot in Yahoo.
Monitor your Site Ranking
As I mentioned before, you can spend a lot of time admiring your success of getting your site on the first page.
Luckily Jaaxy has a Site Rank monitoring feature to check all that information while you sleep. So all you need to do is check in as per a set schedule to see how your site is holding up.
You can have your site tracked either Daily, Twice Weekly, Weekly, Twice a Month, or Monthly.
All you have to do is search your keyword and domain in Site Rank, then click on “Track this Keyword (frequency)”.
a/b test your posts
Once you have chosen to track your keyword and site in site ranking you can view your tracked rankings in a list format.
Seeing your keyword variations in a list format you can quickly see if your site has gone up or down in the rankings and at a position it is currently found. This is a great way to monitor your A/B testing for your site. If you change or update your post you can quickly see if it helped or affected your site negatively.
Find Available Domains
With billions of websites already taken it can take a lot of work to find the perfect domain name for niche keyword.
Why spend hours searching domain registries with names you like only to get a result telling you there are no domain names available for your query.
This is another example where Jaaxy can save you hours of time researching. Whenever you do a keyword search, the list of results with various keyword combinations will also provide you up to 3 possible domain names with those keywords.
Domain names with .com is the most valuable domain name you can purchase. They are no longer creating any more .com domains. It’s like real estate, you can only have so many .com single word, two words, or three-word .com domains.
Using the keyword search tool you will immediately know if any .com, .net, or .org domain names are available for your niche.
Once you find the domain name that works you can buy it immediately right from the Jaaxy hosting platform. You can purchase that domain and others in minutes to build your domain portfolio. All domains come with free whois guard, security, email, and the following year price protection.
Have a local business, then you can also search for less common local business marketing domains such as ., .dent, .store.
How to use the available domain feature
We touched on this feature a little earlier on but now let’s look at it a little closer.
Within the Keyword search area, the far right column named Domains will show if that keyword could be used as a domain name within the .com, .net, or .org. If none are available in the top 3 domain types there will be an option link to find more such as .ca, .uk, etc.
find domains To Purchase
If you see a domain name that you are interested in all you need to do is click on the .com, .net, or.org and that will bring you directly to SiteDomains where you can buy instantly.
- Easy to use and navigate
- Provides detailed keyword analysis
- Help get your new site ranked faster
- Choose a niche based on keywords in no time
- Create a breakout list in minutes with Alphabet Soup
- Quickly find affiliate programs for your niche
- Learn how to beat your competition by knowing your competition
- Improve your site by knowing your rank and monitor your improvement
- Buy related domain names in seconds
As I mentioned in the Site Rank section, you will find that you may end up admiring your success. It can eventually cause you to be more distracted by the information and analysis instead of using it for improving your site ranking.
So make sure you schedule a limited time per day using Jaaxy to reviewing keywords for a new post, tracking your ranking with A/B testing, and figuring out a new niche/domain name.
Conclusion -Do You Really Need A Keyword Research Tool Like Jaaxy?
Jaaxy is an all-in-one keyword research tool that will help you get your new site or current site get ranked on the first page of Google, Bing, and Yahoo.
Not all Keyword Research tools are made the same and I can’t speak for other keyword search tools being of equal value as Jaaxy.
So I can’t suggest that you need just any keyword search tool but I do believe you need Jaaxy.
A keyword research tool like Jaaxy is not the only tool you will need to get your website ranked on the first page, but it will make your job getting to the first page a whole lot easier.
Other Keyword Research tools can cost you hundreds if not thousands of dollars per year and may not be as comprehensive as Jaaxy.
You can use Jaaxy as a free tool if you become a member of Wealthy Affiliate.
As a free member at Wealthy Affiliate, you get a limited number of searches in Jaaxy.
As a Premium member at Wealthy Affiliate, you have access to unlimited searches to Jaaxy Lite, or you can upgrade at a reduced rate for Premium members to Pro or Enterprise level.
I personally find that the Jaaxy Lite version provides all that I need for my current online business.
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